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The Next Winter Staycation
Influencer Trip
Heaps and Stacks were briefed by Next to create an exciting press stay within the UK to celebrate and showcase their latest A/W Collection with 15 influencers focusing on day to night wear.
Services
Concept Creation
Venue Hunting and Management
Event Styling and Set Design
Graphic Design
Bespoke Photo Moment
Cocktail Making Class
Firework Show
Guest Journey Ideation and Management
Outcome
We partnered with Next to bring their latest Autumn Winter collection to life through a luxury press trip for 15 invited influencers at Cowley Manor Experimental.
Guests enjoyed an earthy lunch before heading outside for a tour of the ancient gardens with Head Gardener David, with hot toddies in branded leather flasks of course! Bedrooms boasted a wealth of gifting from the brand as well as items from the new launch and a range of beauty products for guests to enjoy.
Right outside, a classic 1969 Jaguar was ready and waiting for the guests to get their perfect pre-dinner shot. Cocktail making was on the cards where the girls created cocktails, echoing the time of year and colours of the season.
Step into an oasis of burgundy for the three course dinner, complete with bows, personalised matches and beautiful florals.
To finish the night with a bang, guests stepped onto the terrace for an energetic firework show, set to music to celebrate the brand, alongside some sparklers!
