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At Home with Aveeno
Press event and Consumer Activation
Heaps + Stacks were briefed to create an experiential event to bring the Aveeno Oat range to life.
This immersive experience needed to show how the range is specially formulated to fit alongside rituals and routines, offering unrivalled, scientifically tested and naturally derived skincare solutions for every at-home moment.
Step into a four-day open house hosted by the experts in sensitive skin…
Services
Concept Creation
Venue Hunting & Management
Bespoke Food & Beverage Creation
Event Styling
Set Design
Graphic Design
Ticketing Management
Entertainment
Staffing
Outcome
We brought the power of oat to life with an immersive experience: At Home with Aveeno.
The unique showcase was designed for all ages and offered a look into Aveeno’s full portfolio, and its commitment to blending oats and science in skincare for every at-home moment.
For one weekend only, guests had the opportunity to explore and enjoy hands-on activities, capture memories at our photo moments, and learn all about your skin throughout the journey.
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