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GHD Dreamland
Global Influencer Event
Heaps + Stacks were tasked to create a utopic event to drive mass awareness and excitement around the new GHD dreamland collection for Christmas with an immersive, social-first event that brings GHD dreamland to life and positions GHD at the top of Christmas wish-lists!
Services
Concept Creation
Development and Production
Venue Hunting and Management
Bespoke Food and Beverage Creation
Event Styling and Set Design
Talent Sourcing and Management
Lighting, Sound and Projection
Graphic Design
Outcome
An immersive dreamworld taking 200 global guests on a journey to discover the collection through mesmerizing product displays with an abundance of key content sharing moments.
Embark on a voyage to unwrap all the gifts GHD has to offer, so you too can rejoice in the phenomenon that is a good hair day.
From darkness comes light, from GHD comes the dreamland.
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meters of lush pink fabric
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mirrored coins
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Bespoke water feature