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Barbour x Wallace and Gromit Mailer
Mailer
To celebrate the launch of the Barbour x Wallace & Gromit partnership, we were asked to re-create the iconic Gift-O-Matic box to seed to 30 top-tier content creators.
The aim was to spark excitement through a fun, on-brand unboxing moment that showcases the best of both Barbour’s
heritage and Wallace & Gromit’s playful charm. Each box needed to include a Barbour tartan scarf and an additional gift inspired by the Wallace & Gromit universe, creating a memorable and collectible experience for recipients.
SERVICES
Concept Creation
Mailer creation/production
Branded Merchandise design and selection
Graphic Design
OUTCOME
We delivered a mailer that felt straight out of Wallace’s workshop.
Equal parts technical, charming and a little bit bonkers (in the best way). The result was a functional Gift-O-Matic experience, handcrafted for 30 top-tier creators and guaranteed to spark joy from the moment it landed on their doorstep.
The Mailers arrived tucked inside a branded wooden crate, laser-burned and ready to be opened. Inside, creators discovered their very own Gift-O-Matic box complete with a glowing light bulb, a custom 3D-printed lens, red wired ribbon flourishes and gold rivets for a delightful, handmade but premium feel.
